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Enterprise E-Learning Market In China

05 12,2018author:

Market in Organizations in China 

The major E-learning service user in organizations in China includes government agencies, institutions, associations, enterprises, etc., among which, the enterprises occupies the largest margin and have the fastest growth rate.


According to statistics from the National Bureau of Statistics, the number of organizations in China reached 18.19 million in 2016, of which the number of enterprises was 14.618 million, accounting for 80.36%. If each organization invests an average of RMB 10 million in E-learning every year, the potential market size of the industry will reach nearly RMB 2 trillion.

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2012-2016 Numbers of Organizations and Enterprises in China

Source: National Bureau of Statistics

Market in Enterprise Employee training

According to relative statistics (source: Zhiyan), the E-learning market of enterprises in 2016 was only RMB 5.58 billion, only one tenth of the training market of enterprises in that year. However, with the continuous spread of online education methods and increasing digitalization demand in enterprise, the rate of E-learning adopted in enterprise employee training will continue to rise in the future. The data shows market size of E-Learning in enterprise will increase dramatically in 2019, and it is expected to reach RMB 26.33 billion in 2022.

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2013-2022 Enterprise E-learning Market Size

Source: Zhiyan